Is Mavely good for dog brands?

Mavely can work for dog brands selling broad consumer products — treats, accessories, food — where conversion tracking matters and the audience is general lifestyle shoppers. However, it has no dog-breed filtering, no dog sizing data, and no dog-only creator network. Dog brands on Mavely reach a general shopping audience rather than a targeted dog-owning one, and cannot filter creators by breed, size, or lifestyle alignment.

How does Mavely pricing compare to Dogfluence?

Mavely's brand pricing is not publicly available — brands apply for programs and pricing varies by commission structure and program scope. Dogfluence is self-serve with transparent pricing: $199/month (Scout) or $399/month (Scale, with a 14-day free trial). For dog brands wanting predictable costs and niche-specific tools, Dogfluence is the more accessible and purpose-built option.

Does Mavely have dog breed filtering?

No. Mavely is a general affiliate and social shopping platform. Dogfluence is the only platform with breed-level creator filtering and dog sizing data built in — both critical features for dog brands targeting specific breeds or product fit.

What is Brand Trail and does Mavely have it?

Brand Trail is Dogfluence's performance-based ambassador system — dog brands dynamically rotate creators based on contribution quality over time, ensuring the strongest performers stay in the programme. Mavely operates a static affiliate model where creators earn commission on linked sales. There is no equivalent to Brand Trail on Mavely.

What is the difference between Mavely and Dogfluence?

Mavely is an affiliate commerce platform — creators share links, brands pay on conversion, and the model is transactional. Dogfluence is an ambassador management platform — dog brands build ongoing relationships with dog-owner creators through contribution programmes, breed-precise matching, and performance-based rotation. If you want pay-per-sale affiliate reach across a broad audience, Mavely serves that. If you want a sustained dog creator ambassador programme with niche precision, Dogfluence is purpose-built.

Who should choose Mavely over Dogfluence?

DTC brands in broad consumer categories — pet food, treats, accessories, lifestyle goods — wanting commission-based creator distribution without upfront campaign costs. If your priority is pay-for-performance affiliate reach and your product sells to a general audience, Mavely fits. For dog-specific brands wanting breed filtering, dog sizing data, ambassador relationship management, and Brand Trail creator rotation, Dogfluence is the better tool.

Comparación de plataformas 2026

Mavely vs Dogfluence (2026)

¿Qué plataforma de marketing de influencers es mejor para marcas de mascotas? Una comparación honesta lado a lado.

Elige Mavely si

DTC brands wanting affiliate-style creator distribution with commission-only spend and no upfront campaign investment — especially effective for broad consumer product categories

Elige Dogfluence si

Dog brands wanting breed-precise ambassador campaigns — dog-only creators, dog sizing data for sendouts, and performance-based creator rotation from $199/mo

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Veredicto rápido

Elige Mavely si...

Pay-per-conversion model — brands only pay when creators drive actual sales
No upfront campaign costs for brands — performance-based spend scales with results
Large general creator network suited to broad DTC product categories
Creator-curated shopping lists drive product discovery through social commerce
Free for creators — low barrier generates a large pool of affiliate participants
Owned by Later — integrated social scheduling and affiliate in one ecosystem

Elige Dogfluence si...

Dog-breed creator filtering — match creators by exact breed, size, and lifestyle
Dog sizing data (neck girth, chest girth, body length) — built in for every creator profile
Brand Trail: performance-based creator swapping, not static affiliate rosters
Built-in Social Amplification — every brand post auto-matched to relevant dog creators
Dog-only creator network — every creator is a dog owner, no general lifestyle or shopping creators
Ambassador relationship building — ongoing contributor programs, not one-off affiliate links
PostMetrics attribution — tracks engagement and contribution quality beyond link clicks
Self-serve subscription from $199/mo — transparent, predictable pricing

Comparación de funciones

Dogfluence vs Mavely

Función

Dogfluence

Mavely

Built-in Social AmplificationDogfluence automatically matches brand posts to relevant dog creators who engage and contribute. Mavely is an affiliate link platform — automated brand post amplification is not part of their model.

Dog-breed creator filteringMavely has no breed-level creator filtering. Dogfluence is the only platform with breed-level matching built in — critical for dog brands targeting specific audiences by breed or size.

Dog sizing data (neck girth, chest, body length)Dogfluence captures dog sizing data on every creator profile, enabling frictionless product sendouts without back-and-forth. Mavely has no equivalent dog-specific data.

Brand Trail: performance-based creator swappingBrand Trail dynamically rotates creators based on contribution quality over time — the strongest performers stay in rotation. Mavely's affiliate model uses static creator participation with no equivalent dynamic rotation mechanism.

Dog-only creator networkEvery creator on Dogfluence is a dog owner. Mavely's creator network spans all lifestyle and shopping niches — dog-owning creators are a small, unfilterable subset.

PostMetrics attributionDogfluence tracks contribution quality, engagement impact, and social performance per creator. Mavely tracks affiliate link clicks and sales conversions — not social contribution quality.

Subscription plans from $199/moDogfluence is self-serve from $199/month (Scout) or $399/month (Scale, includes 14-day free trial). Mavely brand pricing is not publicly listed — brands must apply and pricing varies by program.

Self-serve onboarding (launch same day)Dogfluence is fully self-serve — sign up and launch a campaign the same day. Mavely requires brands to apply for access to the creator network.

Ambassador relationship programsDogfluence is built for ongoing ambassador management — contributor tiers, Brand Trail rotation, and sustained relationships. Mavely centres on transactional affiliate link distribution, not long-term ambassador programs.

Pay-per-conversion affiliate modelMavely's core model is commission on sales — brands pay only when creators drive conversions. Dogfluence is a subscription platform focused on ambassador management and brand building, not per-sale affiliate attribution.

Creator-curated shoppable listsMavely enables creators to build shoppable product lists that drive social commerce. Dogfluence focuses on contribution-based ambassador engagement rather than creator-curated product shopping lists.

No upfront brand spend (performance-only)Mavely brands pay on conversion — no campaign fee until a creator drives a sale. Dogfluence is a subscription platform; you pay monthly regardless of attribution events.

Social commerce / shopping integration

Built-in Social Amplification

Dogfluence automatically matches brand posts to relevant dog creators who engage and contribute. Mavely is an affiliate link platform — automated brand post amplification is not part of their model.

Dogfluence

Mavely

Dog-breed creator filtering

Mavely has no breed-level creator filtering. Dogfluence is the only platform with breed-level matching built in — critical for dog brands targeting specific audiences by breed or size.

Dogfluence

Mavely

Dog sizing data (neck girth, chest, body length)

Dogfluence captures dog sizing data on every creator profile, enabling frictionless product sendouts without back-and-forth. Mavely has no equivalent dog-specific data.

Dogfluence

Mavely

Brand Trail: performance-based creator swapping

Brand Trail dynamically rotates creators based on contribution quality over time — the strongest performers stay in rotation. Mavely's affiliate model uses static creator participation with no equivalent dynamic rotation mechanism.

Dogfluence

Mavely

Dog-only creator network

Every creator on Dogfluence is a dog owner. Mavely's creator network spans all lifestyle and shopping niches — dog-owning creators are a small, unfilterable subset.

Dogfluence

Mavely

PostMetrics attribution

Dogfluence tracks contribution quality, engagement impact, and social performance per creator. Mavely tracks affiliate link clicks and sales conversions — not social contribution quality.

Dogfluence

Mavely

Subscription plans from $199/mo

Dogfluence is self-serve from $199/month (Scout) or $399/month (Scale, includes 14-day free trial). Mavely brand pricing is not publicly listed — brands must apply and pricing varies by program.

Dogfluence

Mavely

Self-serve onboarding (launch same day)

Dogfluence is fully self-serve — sign up and launch a campaign the same day. Mavely requires brands to apply for access to the creator network.

Dogfluence

Mavely

Ambassador relationship programs

Dogfluence is built for ongoing ambassador management — contributor tiers, Brand Trail rotation, and sustained relationships. Mavely centres on transactional affiliate link distribution, not long-term ambassador programs.

Dogfluence

Mavely

Pay-per-conversion affiliate model

Mavely's core model is commission on sales — brands pay only when creators drive conversions. Dogfluence is a subscription platform focused on ambassador management and brand building, not per-sale affiliate attribution.

Dogfluence

Mavely

Creator-curated shoppable lists

Mavely enables creators to build shoppable product lists that drive social commerce. Dogfluence focuses on contribution-based ambassador engagement rather than creator-curated product shopping lists.

Dogfluence

Mavely

No upfront brand spend (performance-only)

Mavely brands pay on conversion — no campaign fee until a creator drives a sale. Dogfluence is a subscription platform; you pay monthly regardless of attribution events.

Dogfluence

Mavely

Social commerce / shopping integration

Dogfluence

Mavely

Solo en Dogfluence

Amplificación de Instagram integrada. Ninguna otra plataforma tiene esto.

Cuando publicas una publicación de Instagram como marca canina, Dogfluence la conecta automáticamente con creadores caninos que probablemente interactuarán con ella. Sus comentarios reales, coautoría y storytelling aumentan drásticamente el rendimiento de tu publicación y mejoran la salud de tu cuenta con cada impulso.

Plataformas de influencers tradicionales

Tu publicación de Instagram llega solo a los seguidores existentes — cero alcance nuevo
Engagement de IG plano — el algoritmo de Instagram no ve momentum
Sin coincidencia de creadores para tu contenido de Instagram
La salud de tu cuenta de Instagram se estanca entre campañas

Con Dogfluence

Tu publicación de Instagram se conecta con creadores caninos adecuados
Los creadores comentan y coautorizan en Instagram — engagement real de IG de perfiles relevantes
Cada impulso mejora drásticamente el rendimiento de tu publicación de Instagram
La amplificación continua mejora la salud de tu cuenta de Instagram a lo largo del tiempo

Cómo funciona la amplificación de Instagram

Publicas como marca

Publica tu publicación de Instagram como tu marca. Activa un Boost para iniciar la amplificación.

Conectamos creadores adecuados

Dogfluence identifica creadores en nuestra red cuyo perfil canino y audiencia mejor se adaptan a tu contenido.

Creadores interactúan, publicación despega

Engagement real de IG de perfiles caninos relevantes — aumentando tu alcance, puntuación de relevancia de Instagram y salud de cuenta a largo plazo.

GRIN, Upfluence, CreatorIQ, Modash — ninguno tiene una capa de amplificación de Instagram integrada. Te ayudan a encontrar creadores. Nosotros te ayudamos a amplificar cada publicación de Instagram que publicas.

La ventaja del nicho canino

Creado para productos caninos. Las plataformas genéricas no.

Las plataformas de influencers genéricas tienen millones de creadores pero cero comprensión de la industria de mascotas. Para las marcas caninas, esa brecha crea problemas reales.

Envío típico de plataforma

1Encontrar creador que publica sobre perros
2DM: "¿Qué raza es tu perro?"
3DM: "¿Qué talla de arnés necesita tu perro?"
4DM: "¿Puedes medir el perímetro del cuello y el pecho?"
5Esperar días por respuesta. Repetir para cada creador.

Horas de DMs manuales por campaña

Envío en Dogfluence

1Filtra por raza, talla y adecuación al producto
2Envía el producto. Listo.

2 pasos, cero suposiciones

Cada perfil canino incluye lo que las marcas de productos realmente necesitan

Perímetro del cuello

Para collares y pañuelos

Perímetro del pecho

Para arneses y chaquetas

Longitud corporal

Para abrigos y ropa

Datos de salud

Alergias y condiciones

Ninguna otra plataforma de influencers captura medidas de adecuación al producto. Para marcas de mascotas que realizan envíos de productos físicos, esto elimina completamente la adivinanza de tallas.

Función exclusiva

Conoce Brand Trail. Ninguna otra plataforma tiene esto.

Los programas de embajadores tradicionales te atan a los mismos creadores. Brand Trail es un sistema basado en rendimiento que optimiza continuamente tu roster de creadores.

Creadores se unen

Los creadores se postulan a tu Brand Trail y comienzan a contribuir contenido

Métricas rastreadas

La calidad de contribución, engagement y adecuación al producto se miden automáticamente

Marca optimiza

Reemplaza a los que no rinden con nuevo talento basado en datos reales, no suposiciones

Mejores creadores permanecen

Tu roster mejora continuamente en lugar de estancarse

Programas de embajadores tradicionales

Roster estático — sin forma fácil de rotar creadores
Atrapado con los que no rinden durante todo el contrato
Sin datos de rendimiento para informar decisiones

Brand Trail

Roster dinámico que evoluciona con el rendimiento
Intercambia creadores basándote en la calidad de contribución
La atribución de PostMetrics demuestra lo que funciona

Modelo de precios

Cómo se comparan los precios

Mavely

Free for creators; brand pricing on application

Suscripción mensual fija independientemente del uso
El presupuesto se consume incluso entre campañas
Contratos anuales comunes en niveles superiores

Dogfluence

Suscripción + Créditos

Suscripción mensual asequible desde €199/mes
Los créditos se consumen solo cuando las campañas están activas
Sin presupuesto desperdiciado entre campañas
Comienza gratis, actualiza cuando veas resultados

Comenzar gratis

FAQ

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