Is Cohley good for dog brands?

Cohley can produce dog-product content — lifestyle photography, product images, and video clips — from its broad creator pool. However, it has no breed-level creator filtering, no dog sizing data for product sendouts, and no attribution tying creator content to downstream sales. Dog brands using Cohley can generate and test content variants, but they cannot guarantee breed-appropriate creators, right-sized sample sendouts, or an ongoing ambassador relationship. Cohley is a content production and testing tool; Dogfluence is a dog ambassador program platform.

How does Cohley pricing compare to Dogfluence?

Cohley does not publish pricing — it operates on an enterprise model requiring a sales conversation. Dogfluence offers transparent self-serve plans: Scout at $199/month and Scale at $399/month with a 14-day free trial. For dog brands, Dogfluence's pricing includes breed filtering, dog sizing data, Brand Trail, PostMetrics attribution, and Social Amplification — dog-specific tools Cohley does not offer at any price tier.

Can Cohley filter creators by dog breed?

No. Cohley matches creators to briefs using category interest, content style, demographic profile, and platform — not the breed of dog they own. For a dog brand with breed-specific products, this means you cannot guarantee that a French Bulldog harness reaches a French Bulldog owner, or that a senior dog supplement creator actually has a senior dog. Dogfluence was built specifically to solve this.

What is Brand Trail and does Cohley have it?

Brand Trail is Dogfluence's system for performance-based creator swapping. If a creator underperforms mid-campaign, Brand Trail surfaces better-fit alternatives based on live contribution data — without pausing the campaign or starting fresh. Cohley is a content production and testing platform: you brief creators, receive content variants, and measure creative performance. There is no ongoing creator optimisation or mid-campaign creator swapping equivalent.

What is Social Amplification and does Cohley offer it?

Social Amplification is Dogfluence's feature that automatically matches every brand post to relevant dog creators — driving organic reach without manual outreach. Cohley is a content production tool: it helps brands create and test content assets, not amplify existing brand posts through a creator network. For dog brands wanting both content production and ongoing post amplification, these are fundamentally different tools.

Can I use both Cohley and Dogfluence?

Yes — they serve different purposes and can complement each other. Cohley is well-suited for producing and A/B testing a library of content variants before scaling paid ad spend. Dogfluence manages your always-on dog ambassador program with breed-matched creators, Social Amplification on every post, and PostMetrics attribution. Some dog brands use Cohley to find their best-performing creative angles, then use Dogfluence to sustain organic reach with genuine breed-matched ambassadors.

Comparaison de plateformes 2026

Cohley vs Dogfluence (2026)

Quelle plateforme de marketing d'influence est la meilleure pour les marques d'animaux ? Une comparaison honnête côte à côte.

Choisissez Cohley si

Large DTC brands across all categories wanting to produce and A/B test high volumes of content variants to optimise paid creative performance before scaling.

Choisissez Dogfluence si

Dog brands building an ongoing ambassador program — breed-matched creators, product-fit sizing data, performance attribution, and Social Amplification on every post.

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Verdict rapide

Choisissez Cohley si...

Content A/B testing — produce multiple creative variants and identify top performers before scaling spend
Diverse content formats at scale — product photography, lifestyle video, and UGC all in one workflow
Performance data on content variants — know which creative drives clicks and conversions before committing budget
Scalable content production — large volume of assets from a broad, diverse creator pool across all lifestyle categories
Content usage rights included — run produced assets as paid ads without separate licensing agreements
Not dog-specific — serves brands across beauty, home, food, fashion, and general DTC without niche restriction

Choisissez Dogfluence si...

Dog-breed creator filtering — find creators whose dogs match your exact target breed, not a broad lifestyle or pet creator category
Dog sizing data (neck girth, chest girth, body length) on every creator profile — eliminates wrong-size sample sendouts for harness, collar, and apparel brands
Dog-only creator network — every creator owns a dog and creates dog-first content, zero niche dilution from unrelated lifestyle or beauty creators
Brand Trail — performance-based creator swapping mid-campaign based on live contribution data, not manual roster management
PostMetrics attribution — tracks which creator drove actual downstream sales and site visits, not just content delivery counts
Social Amplification — every brand post is automatically matched to relevant dog creators without manual outreach or briefing
Built exclusively for dog brands — every platform feature is a dog-brand tool, not a generic content production workflow

Comparaison des fonctionnalités

Dogfluence vs Cohley

Fonctionnalité

Dogfluence

Cohley

Dog-breed creator filteringDogfluence filters creators by the exact breeds they own; Cohley uses general creator category and demographic filters — no breed-level matching

Dog sizing data (neck, chest, body)Unique to Dogfluence; eliminates product sample guesswork for dog apparel and gear brands shipping to creators

Dog-only creator networkCohley's creator pool spans lifestyle, beauty, food, and home alongside pets — dog creators are a small, undifferentiated subset

Brand Trail (performance-based creator swapping)Dogfluence dynamically rotates creators based on live performance data; Cohley's model is content brief to delivery without ongoing creator optimisation

PostMetrics sales attributionDogfluence attributes downstream conversions to individual creators; Cohley measures content variant performance, not creator-level revenue attribution

Social Amplification (auto post matching)Dogfluence automatically matches brand posts to engaged dog creators; Cohley is a content production and testing tool, not a post amplification platform

Ongoing ambassador program managementDogfluence manages sustained creator relationships over time; Cohley is oriented around content production batches and variant testing cycles

Content A/B testingCohley's core differentiator — produce multiple content variants and identify top performers before scaling paid spend; Dogfluence does not offer content variant testing

Product photography and video at scaleCohley produces diverse content formats — product stills, lifestyle photography, and video — from a broad creator pool; Dogfluence focuses on ambassador-style social content

Performance data on content variantsCohley surfaces engagement and conversion data per content variant so brands know which creative to scale; Dogfluence tracks creator-level sales attribution, not creative variant benchmarking

Content usage rights includedCohley includes usage rights on produced assets for paid ad deployment; Dogfluence is an ambassador program where content rights depend on individual creator agreements

Transparent self-serve pricingDogfluence plans start at $199/month with public pricing; Cohley requires a sales conversation and is enterprise-focused with no public pricing

Campaign management dashboard

Dog-breed creator filtering

Dogfluence filters creators by the exact breeds they own; Cohley uses general creator category and demographic filters — no breed-level matching

Dogfluence

Cohley

Dog sizing data (neck, chest, body)

Unique to Dogfluence; eliminates product sample guesswork for dog apparel and gear brands shipping to creators

Dogfluence

Cohley

Dog-only creator network

Cohley's creator pool spans lifestyle, beauty, food, and home alongside pets — dog creators are a small, undifferentiated subset

Dogfluence

Cohley

Brand Trail (performance-based creator swapping)

Dogfluence dynamically rotates creators based on live performance data; Cohley's model is content brief to delivery without ongoing creator optimisation

Dogfluence

Cohley

PostMetrics sales attribution

Dogfluence attributes downstream conversions to individual creators; Cohley measures content variant performance, not creator-level revenue attribution

Dogfluence

Cohley

Social Amplification (auto post matching)

Dogfluence automatically matches brand posts to engaged dog creators; Cohley is a content production and testing tool, not a post amplification platform

Dogfluence

Cohley

Ongoing ambassador program management

Dogfluence manages sustained creator relationships over time; Cohley is oriented around content production batches and variant testing cycles

Dogfluence

Cohley

Content A/B testing

Cohley's core differentiator — produce multiple content variants and identify top performers before scaling paid spend; Dogfluence does not offer content variant testing

Dogfluence

Cohley

Product photography and video at scale

Cohley produces diverse content formats — product stills, lifestyle photography, and video — from a broad creator pool; Dogfluence focuses on ambassador-style social content

Dogfluence

Cohley

Performance data on content variants

Cohley surfaces engagement and conversion data per content variant so brands know which creative to scale; Dogfluence tracks creator-level sales attribution, not creative variant benchmarking

Dogfluence

Cohley

Content usage rights included

Cohley includes usage rights on produced assets for paid ad deployment; Dogfluence is an ambassador program where content rights depend on individual creator agreements

Dogfluence

Cohley

Transparent self-serve pricing

Dogfluence plans start at $199/month with public pricing; Cohley requires a sales conversation and is enterprise-focused with no public pricing

Dogfluence

Cohley

Campaign management dashboard

Dogfluence

Cohley

Exclusivement sur Dogfluence

Amplification Instagram intégrée. Aucune autre plateforme n'a cela.

Lorsque vous publiez un post Instagram en tant que marque canine, Dogfluence le connecte automatiquement avec des créateurs canins susceptibles d'interagir avec lui. Leurs vrais commentaires, co-auteurship et storytelling améliorent considérablement les performances de votre post et renforcent la santé de votre compte à chaque boost.

Plateformes d'influenceurs traditionnelles

Votre post Instagram n'atteint que les abonnés existants — zéro nouvelle portée
Engagement IG plat — l'algorithme d'Instagram ne voit aucun momentum
Pas de correspondance de créateurs pour votre contenu Instagram
La santé de votre compte Instagram stagne entre les campagnes

Avec Dogfluence

Votre post Instagram est associé à des créateurs canins appropriés
Les créateurs commentent et co-autorisent sur Instagram — vrai engagement IG de profils pertinents
Chaque boost améliore considérablement les performances de votre post Instagram
L'amplification continue améliore la santé de votre compte Instagram dans le temps

Comment fonctionne l'amplification Instagram

Vous publiez en tant que marque

Publiez votre post Instagram en tant que votre marque. Activez un Boost pour démarrer l'amplification.

Nous associons des créateurs appropriés

Dogfluence identifie des créateurs dans notre réseau dont le profil canin et l'audience correspondent le mieux à votre contenu.

Les créateurs interagissent, le post s'envole

Vrai engagement IG de profils canins pertinents — boostant votre portée, votre score de pertinence Instagram et la santé de votre compte à long terme.

GRIN, Upfluence, CreatorIQ, Modash — aucun n'a de couche d'amplification Instagram intégrée. Ils vous aident à trouver des créateurs. Nous vous aidons à amplifier chaque post Instagram que vous publiez.

L'avantage de la niche canine

Conçu pour les produits canins. Pas les plateformes génériques.

Les plateformes d'influenceurs génériques ont des millions de créateurs mais zéro compréhension de l'industrie des animaux. Pour les marques canines, ce fossé crée de vrais problèmes.

Envoi typique sur plateforme

1Trouver un créateur qui publie sur les chiens
2DM : « Quelle race est votre chien ? »
3DM : « Quelle taille de harnais votre chien a-t-il besoin ? »
4DM : « Pouvez-vous mesurer le tour de cou et de poitrine ? »
5Attendre des jours pour une réponse. Répéter pour chaque créateur.

Des heures de DMs manuels par campagne

Envoi sur Dogfluence

1Filtrez par race, taille et adéquation produit
2Envoyez le produit. Terminé.

2 étapes, zéro supposition

Chaque profil canin inclut ce dont les marques de produits ont vraiment besoin

Tour de cou

Pour colliers et bandanas

Tour de poitrine

Pour harnais et vestes

Longueur du corps

Pour manteaux et vêtements

Données de santé

Allergies et conditions

Aucune autre plateforme d'influenceurs ne capture les mesures d'adéquation produit. Pour les marques d'animaux qui font des envois de produits physiques, cela élimine complètement les approximations de taille.

Fonctionnalité exclusive

Découvrez Brand Trail. Aucune autre plateforme n'a cela.

Les programmes d'ambassadeurs traditionnels vous lient aux mêmes créateurs. Brand Trail est un système basé sur la performance qui optimise continuellement votre roster de créateurs.

Les créateurs rejoignent

Les créateurs postulent à votre Brand Trail et commencent à contribuer du contenu

Métriques suivies

La qualité des contributions, l'engagement et l'adéquation produit sont mesurés automatiquement

La marque optimise

Remplacez les sous-performeurs par de nouveaux talents basés sur des données réelles, pas des suppositions

Les meilleurs créateurs restent

Votre roster s'améliore continuellement au lieu de stagner

Programmes d'ambassadeurs traditionnels

Roster statique — pas de moyen simple de faire tourner les créateurs
Bloqué avec les sous-performeurs pour toute la durée du contrat
Pas de données de performance pour éclairer les décisions

Brand Trail

Roster dynamique qui évolue avec les performances
Échangez des créateurs en fonction de la qualité des contributions
L'attribution PostMetrics prouve ce qui fonctionne

Modèle de tarification

Comment les prix se comparent

Cohley

Contact for pricing (enterprise focus)

Abonnement mensuel fixe quelle que soit l'utilisation
Le budget se consomme même entre les campagnes
Contrats annuels courants aux niveaux supérieurs

Dogfluence

Abonnement + Crédits

Abonnement mensuel abordable à partir de 199€/mois
Les crédits ne sont consommés que lorsque les campagnes sont actives
Pas de budget gaspillé entre les campagnes
Commencez gratuitement, mettez à niveau quand vous voyez des résultats

Commencer gratuitement

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