Is 1stCollab good for dog brands?

1stCollab can work for dog brands at the earliest stage when budget is the primary constraint — the free plan allows some gifting campaigns at no cost, and there is a pets category to filter by. The meaningful gaps emerge quickly: there is no dog-breed filtering, so you cannot target creators whose dogs match the breed your product is designed for. There is no dog sizing data, so shipping harnesses or apparel requires manual sizing coordination outside the platform. And there is no creator-level attribution connecting posts to site visits or sales. For dog brands where breed relevance and product fit matter — which is most of them — those gaps add up.

How does 1stCollab pricing compare to Dogfluence?

1stCollab has a free plan and paid plans starting from approximately $49/month, making it one of the lowest-cost entry points in the influencer marketing space. Dogfluence's Scout plan starts at $199/month and Scale at $399/month (with a 14-day free trial). The price difference reflects what each platform offers: 1stCollab is a horizontal marketplace with no dog-specific infrastructure; Dogfluence is built entirely for dog brands with breed filtering, dog sizing data, PostMetrics attribution, Brand Trail, and Social Amplification — capabilities that justify the higher starting price for any brand where dog-specific precision matters.

Does 1stCollab have dog breed filtering?

No. 1stCollab includes a pets niche category that lets you narrow creator searches to pet-content creators broadly, but there is no breed-level filtering. You cannot specify that you only want creators who own French Bulldogs, German Shepherds, or any other specific breed. For a dog brand selling a breed-specific product — like a brachycephalic-safe collar or a large-breed joint supplement — this means you are gifting into a general pets audience with no guarantee of breed relevance. Dogfluence was built specifically to solve this problem.

What is Brand Trail and does 1stCollab have it?

Brand Trail is Dogfluence's performance-based creator-swapping feature. When a creator in your campaign underperforms, Brand Trail automatically surfaces better-fit alternatives — without pausing the campaign or starting over. 1stCollab uses a creator application model: brands review and approve applicants at campaign setup, and there is no mechanism to dynamically swap creators based on performance mid-campaign. Once a creator is approved in 1stCollab, campaign optimisation is handled manually.

What is Social Amplification and does 1stCollab offer it?

Social Amplification is a Dogfluence feature where brand posts are automatically matched with relevant dog creators who engage and contribute, improving post visibility and account performance over time. It is an always-on layer that operates independently of discrete gifting campaigns. 1stCollab does not have an equivalent — its model is campaign-based, where brands run individual gifting or paid campaigns with creators who apply. There is no ongoing post-amplification mechanism outside of those defined campaigns.

Can 1stCollab handle dog product sizing for sendouts?

No. 1stCollab supports product gifting workflows but does not store dog body measurements. For dog apparel, harnesses, collars, or any size-dependent product, brands using 1stCollab need to confirm sizing through manual communication with each creator outside the platform — adding friction, delays, and the risk of shipping a wrong-sized product. Dogfluence stores neck girth, chest girth, and body length on every creator profile to eliminate this coordination problem entirely.

Platformvergelijking 2026

1stCollab vs Dogfluence (2026)

Welk influencer-marketingplatform is beter voor huisdiermerken? Een eerlijke vergelijking zij aan zij.

Kies 1stCollab als

SMB brands across any category wanting a free or low-cost entry point to nano and micro-influencer marketing via a self-serve gifting marketplace, without needing dog-specific features.

Kies Dogfluence als

Dog brands wanting breed-matched creator discovery, dog sizing data for accurate product sendouts, ongoing Social Amplification on every post, and performance-based campaign optimisation — built exclusively for the dog market.

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Kies 1stCollab als...

Free plan available — 1stCollab offers a no-cost entry point, making it accessible for early-stage brands with zero influencer budget
Lower starting price — paid plans from approximately $49/month offer the lowest price point among self-serve influencer platforms
Gifting workflow built-in — 1stCollab has a structured product gifting flow for brands wanting to run gifting-first campaigns without paying creator fees
Broad horizontal marketplace — suitable for brands that sell across multiple unrelated categories and want a single platform for all influencer activity
Nano-influencer access — strong concentration of nano-influencers (under 10K followers) for brands prioritising authenticity and low gifting costs over reach
Creator application model — creators apply to campaigns, giving brands a passive inbound discovery experience without outreach effort

Kies Dogfluence als...

Dog-breed creator filtering — find creators whose dogs match the exact breed your product is designed for. 1stCollab has a pets category but no breed-level filtering whatsoever.
Dog sizing data (neck girth, chest girth, body length) on every creator profile — ship the right product size without any manual back-and-forth. No other influencer platform has this.
Brand Trail: performance-based creator swapping — automatically surface better-fit alternatives when a creator underperforms, mid-campaign. 1stCollab's marketplace model has no equivalent optimisation layer.
Social Amplification — Dogfluence automatically matches brand posts with relevant dog creators who engage and contribute, compounding post performance over time. 1stCollab does not have an always-on post amplification feature.
Dog-only creator network — every creator on Dogfluence owns a dog and creates dog-first content. 1stCollab is a horizontal marketplace covering all niches; dog creators are a small subset of a generalist pool.
PostMetrics attribution — know which creator drove actual site visits and conversions, not just who posted. 1stCollab provides campaign-level reporting without creator-level attribution to downstream sales.
Purpose-built for the dog market — from gifting coordination to creator discovery, every Dogfluence feature reflects the realities of selling dog products to dog owners.

Functievergelijking

Dogfluence vs 1stCollab

Functie

Dogfluence

1stCollab

Built-in Social AmplificationDogfluence automatically matches brand posts with relevant dog creators who engage and contribute, improving post performance over time. 1stCollab is a campaign marketplace — it does not have an always-on post amplification layer outside of discrete campaigns.

Dog-breed creator filteringDogfluence filters by the exact breed a creator owns. 1stCollab includes a pets niche category but offers no breed-level filtering — you cannot target Golden Retriever creators specifically, only general 'pets' creators.

Dog sizing data (neck girth, chest girth, body length)Dogfluence stores three body measurements per dog on every creator profile. 1stCollab has no dog sizing data — sizing coordination for dog apparel, harnesses, and gear happens manually outside the platform.

Brand Trail: performance-based creator swappingBrand Trail automatically surfaces better-performing creator alternatives mid-campaign without pausing it. 1stCollab uses a creator application model where brands select participants at campaign setup — there is no ongoing performance-based optimisation.

Dog-only creator networkEvery creator on Dogfluence owns a dog and creates dog-first content. 1stCollab is a horizontal marketplace spanning all niches — dog creators represent a fraction of a much larger generalist pool.

PostMetrics attributionDogfluence tracks which creators drove site visits, conversions, and engagement at the creator level. 1stCollab provides campaign reporting on reach and posts delivered, without creator-level attribution to downstream revenue.

Free plan1stCollab offers a free plan allowing brands to run limited campaigns at no cost — useful for very early-stage brands testing influencer marketing. Dogfluence's plans start at $199/month, reflecting the specialised dog-niche infrastructure.

Starting price1stCollab's entry price is lower than Dogfluence's Scout plan. Dogfluence's pricing reflects its dog-specific creator network, breed filtering, sizing data, and attribution infrastructure.

$199/mo (Scout plan)

~$49/mo (paid plans from ~$49–$199/mo)

14-day free trialDogfluence's Scale plan ($399/mo) includes a 14-day free trial. 1stCollab offers a free tier rather than a time-limited trial of its paid features.

Self-serve campaign dashboardBoth platforms are self-serve. Dogfluence's dashboard is built around dog-brand workflows including breed filtering and sizing data. 1stCollab's dashboard manages creator applications and gifting logistics across all niches.

Creator application / inbound discovery1stCollab allows creators to apply to brand campaigns, giving brands a passive inbound discovery experience. Dogfluence uses a curated outbound matching model — brands search a breed-filtered creator pool rather than receiving applications.

Gifting workflowBoth platforms support gifting-based collaborations. Dogfluence's gifting workflow uses stored dog sizing data to ensure the right product size is sent. 1stCollab manages gifting logistics but without pet-specific sizing information.

Nano and micro-influencer focusBoth platforms concentrate on nano and micro-influencers for authentic content. Dogfluence's creators are nano/micro within the dog niche specifically; 1stCollab's nano/micro pool spans all consumer categories.

Monthly billing, no annual lock-inBoth platforms offer flexible monthly billing without mandatory annual contracts.

Built-in Social Amplification

Dogfluence automatically matches brand posts with relevant dog creators who engage and contribute, improving post performance over time. 1stCollab is a campaign marketplace — it does not have an always-on post amplification layer outside of discrete campaigns.

Dogfluence

1stCollab

Dog-breed creator filtering

Dogfluence filters by the exact breed a creator owns. 1stCollab includes a pets niche category but offers no breed-level filtering — you cannot target Golden Retriever creators specifically, only general 'pets' creators.

Dogfluence

1stCollab

Dog sizing data (neck girth, chest girth, body length)

Dogfluence stores three body measurements per dog on every creator profile. 1stCollab has no dog sizing data — sizing coordination for dog apparel, harnesses, and gear happens manually outside the platform.

Dogfluence

1stCollab

Brand Trail: performance-based creator swapping

Brand Trail automatically surfaces better-performing creator alternatives mid-campaign without pausing it. 1stCollab uses a creator application model where brands select participants at campaign setup — there is no ongoing performance-based optimisation.

Dogfluence

1stCollab

Dog-only creator network

Every creator on Dogfluence owns a dog and creates dog-first content. 1stCollab is a horizontal marketplace spanning all niches — dog creators represent a fraction of a much larger generalist pool.

Dogfluence

1stCollab

PostMetrics attribution

Dogfluence tracks which creators drove site visits, conversions, and engagement at the creator level. 1stCollab provides campaign reporting on reach and posts delivered, without creator-level attribution to downstream revenue.

Dogfluence

1stCollab

Free plan

1stCollab offers a free plan allowing brands to run limited campaigns at no cost — useful for very early-stage brands testing influencer marketing. Dogfluence's plans start at $199/month, reflecting the specialised dog-niche infrastructure.

Dogfluence

1stCollab

Starting price

1stCollab's entry price is lower than Dogfluence's Scout plan. Dogfluence's pricing reflects its dog-specific creator network, breed filtering, sizing data, and attribution infrastructure.

Dogfluence

$199/mo (Scout plan)

1stCollab

~$49/mo (paid plans from ~$49–$199/mo)

14-day free trial

Dogfluence's Scale plan ($399/mo) includes a 14-day free trial. 1stCollab offers a free tier rather than a time-limited trial of its paid features.

Dogfluence

1stCollab

Self-serve campaign dashboard

Both platforms are self-serve. Dogfluence's dashboard is built around dog-brand workflows including breed filtering and sizing data. 1stCollab's dashboard manages creator applications and gifting logistics across all niches.

Dogfluence

1stCollab

Creator application / inbound discovery

1stCollab allows creators to apply to brand campaigns, giving brands a passive inbound discovery experience. Dogfluence uses a curated outbound matching model — brands search a breed-filtered creator pool rather than receiving applications.

Dogfluence

1stCollab

Gifting workflow

Both platforms support gifting-based collaborations. Dogfluence's gifting workflow uses stored dog sizing data to ensure the right product size is sent. 1stCollab manages gifting logistics but without pet-specific sizing information.

Dogfluence

1stCollab

Nano and micro-influencer focus

Both platforms concentrate on nano and micro-influencers for authentic content. Dogfluence's creators are nano/micro within the dog niche specifically; 1stCollab's nano/micro pool spans all consumer categories.

Dogfluence

1stCollab

Monthly billing, no annual lock-in

Both platforms offer flexible monthly billing without mandatory annual contracts.

Dogfluence

1stCollab

Exclusief op Dogfluence

Ingebouwde Instagram-versterking. Geen enkel ander platform heeft dit.

Wanneer je als hondenmerkt een Instagram-bericht plaatst, koppelt Dogfluence dit automatisch aan hondencreators die er waarschijnlijk op reageren. Hun echte reacties, co-auteurschap en storytelling verhogen de prestaties van je bericht aanzienlijk — en versterken de gezondheid van je account bij elke boost.

Traditionele influencerplatforms

Je Instagram-bericht bereikt alleen bestaande volgers — nul nieuw bereik
Vlak IG-engagement — het algoritme van Instagram ziet geen momentum
Geen creatorkoppeling voor je Instagram-inhoud
De accountgezondheid op Instagram stagneert tussen campagnes door

Met Dogfluence

Je Instagram-bericht wordt gekoppeld aan geschikte hondencreators
Creators reageren en co-auteureren op Instagram — echte IG-betrokkenheid van relevante profielen
Elke boost verbetert de prestaties van je Instagram-bericht aanzienlijk
Continue versterking verbetert de gezondheid van je Instagram-account in de loop van de tijd

Hoe Instagram-versterking werkt

Jij plaatst als merk

Publiceer je Instagram-bericht als je merk. Activeer een Boost om versterking te starten.

Wij koppelen geschikte creators

Dogfluence identificeert creators in ons netwerk wiens hondenprofiel en publiek het best passen bij jouw inhoud.

Creators engageren, bericht stijgt

Echte IG-betrokkenheid van relevante hondenprofielen — waardoor je bereik, Instagram-relevantiescore en langetermijnaccountgezondheid verbeteren.

GRIN, Upfluence, CreatorIQ, Modash — geen van hen heeft een ingebouwde Instagram-versterkingslaag. Zij helpen je creators vinden. Wij helpen je elk Instagram-bericht dat je publiceert te versterken.

Het hondennichedeel voordeel

Gebouwd voor hondenproducten. Generieke platforms niet.

Generieke influencerplatforms hebben miljoenen creators maar nul begrip van de huisdierindustrie. Voor hondenmerken creëert die kloof echte problemen.

Typische platform-verzending

1Zoek creator die over honden post
2DM: "Welk ras is jouw hond?"
3DM: "Welke maat tuig heeft jouw hond nodig?"
4DM: "Kun je de nek- en borstomvang meten?"
5Wacht dagen op reactie. Herhaal voor elke creator.

Uren handmatige DMs per campagne

Dogfluence-verzending

1Filter op ras, maat en productgeschiktheid
2Stuur product. Klaar.

2 stappen, nul giswerk

Elk hondenprofiel bevat wat productmerken echt nodig hebben

Nekomtrek

Voor halsbanden & bandanas

Borstomtrek

Voor tuigen & jassen

Lichaamslengte

Voor jassen & kleding

Gezondheidsdata

Allergieën & aandoeningen

Geen enkel ander influencerplatform legt productgeschiktheidsmetingen vast. Voor huisdiermerken die fysieke producten verzenden, elimineert dit maatraadwerk volledig.

Exclusieve functie

Maak kennis met Brand Trail. Geen enkel ander platform heeft dit.

Traditionele ambassadeurprogramma's binden je aan dezelfde creators. Brand Trail is een prestatiegerichte aanpak die je creatorroster continu optimaliseert.

Creators treden toe

Creators solliciteren naar jouw Brand Trail en beginnen content bij te dragen

Statistieken bijgehouden

Bijdragekwaliteit, betrokkenheid en productgeschiktheid worden automatisch gemeten

Merk optimaliseert

Vervang underperformers door nieuw talent op basis van echte data, niet giswerk

Beste creators blijven

Je roster verbetert continu in plaats van te stagneren

Traditionele ambassadeurprogramma's

Statisch roster — geen gemakkelijke manier om creators te wisselen
Vastzittend aan underperformers voor de volledige contractduur
Geen prestatiedata om beslissingen op te baseren

Brand Trail

Dynamisch roster dat evolueert met prestaties
Wissel creators op basis van bijdragekwaliteit
PostMetrics-attributie bewijst wat werkt

Prijsmodel

Hoe de prijzen zich verhouden

1stCollab

Free plan available; paid plans from approximately $49–$199/month

Vast maandelijks abonnement ongeacht gebruik
Budget loopt door ook tussen campagnes
Jaarcontracten gebruikelijk bij hogere niveaus

Dogfluence

Abonnement + Credits

Betaalbaar maandabonnement vanaf €199/mnd
Credits worden alleen verbruikt wanneer campagnes actief zijn
Geen verspild budget tussen campagnes
Start gratis, upgrade wanneer je resultaten ziet

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