What is the main difference between Influee and Dogfluence?

Influee is a UGC video production platform — you brief creators, they deliver video assets (ads, product page content, social clips), and you pay per video or via subscription. Dogfluence is an ongoing dog ambassador program — you build lasting relationships with real dog owners who authentically represent your brand, supported by breed filtering, dog sizing data, and Social Amplification. If you need a batch of video ads fast, Influee fits that use case. If you want a sustained ambassador community for your dog brand, Dogfluence is built for that.

Does Influee have dog-specific features?

Influee has a pets category in its marketplace, but it has no dog-breed filtering, no dog sizing data collection, and no tooling built specifically for dog brands. You can find creators who own pets, but you cannot filter by breed, size, or the specific dog attributes that matter for product fit and audience targeting.

Can I use Dogfluence just to get UGC videos made?

Dogfluence is designed for ongoing ambassador programs rather than one-off video production runs. Creators in the Dogfluence network produce content as part of a continuous relationship with your brand — not as a transactional video delivery. If your primary need is a batch of UGC video ads with no ongoing commitment, a platform like Influee may be a better starting point. If you want those creators to also amplify your posts, match your target breeds, and stay in your program long-term, Dogfluence is the better fit.

How does Dogfluence pricing compare to Influee?

Influee's pay-per-video model starts from around $35 per video, which can be cost-effective for small batches. Their subscription plans run approximately €400–600/month. Dogfluence plans start at $199/month (Scout) and $399/month (Scale, which includes a 14-day free trial). The value comparison depends on what you are buying: Influee delivers video assets on demand, while Dogfluence delivers an ongoing ambassador program with breed targeting, sizing data, Brand Trail rotation, and Social Amplification built in.

What is Brand Trail and does Influee have something similar?

Brand Trail is Dogfluence's performance-based creator swapping feature. It automatically replaces underperforming creators in your ambassador program with better-matched ones based on real performance data, keeping your program optimised without manual intervention. Influee has no equivalent — once a video is delivered, the creator relationship ends unless you commission new work.

What is Social Amplification in Dogfluence?

Social Amplification is a Dogfluence feature that automatically matches your brand's social posts with relevant dog creators who engage and contribute — improving your post performance over time. It turns your ambassador network into an active amplification engine for every post you publish. Influee does not offer a social amplification feature; their model ends at video asset delivery.

プラットフォーム比較 2026

Influee vs Dogfluence (2026)

ペットブランドにとってどちらのインフルエンサーマーケティングプラットフォームが優れているか？正直な並列比較。

Influeeを選ぶなら

DTC brands outside the dog niche that need a batch of UGC video ads produced quickly, with flexible per-video pricing and no long-term commitment.

Dogfluenceを選ぶなら

Dog brands that want an ongoing ambassador program — real dogs, real owners, consistent content and engagement over time — with breed targeting and sizing data baked in.

無料で始めるデモを予約する

簡易評価

Influeeを選ぶなら...

Pay-per-video flexibility — only pay for the assets you order
Strong European creator network, especially for EU-based brands
Purpose-built for video ad production (Meta, TikTok, product pages)
No monthly commitment required on pay-per-asset model
Large vetted creator pool across many product categories

Dogfluenceを選ぶなら...

Dog-breed filtering to match creators to your exact target audience
Dog sizing data (neck girth, chest girth, body length) for frictionless product sendouts
Brand Trail: performance-based creator swapping keeps your program fresh automatically
Social Amplification — Dogfluence automatically matches brand posts with relevant dog creators who engage and contribute, improving post performance over time
Ongoing ambassador program model — not one-off video deliveries
Built exclusively for dog brands, not a general marketplace with a pets category

機能比較

Dogfluence vs Influee

機能

Dogfluence

Influee

Built for dog brandsDogfluence is exclusively for dog brands. Influee is a general UGC marketplace with a pets category but no dog-specific tooling.

Dog-breed filteringDogfluence lets you filter creators by the exact breeds they own. Influee has no breed-level filtering.

Dog sizing dataDogfluence collects neck girth, chest girth, and body length from every creator's dog — essential for apparel and gear sendouts. Influee does not collect this data.

Ongoing ambassador programDogfluence is designed for continuous ambassador relationships. Influee is built around one-off video deliveries.

Social AmplificationDogfluence automatically matches brand posts with relevant dog creators who engage and contribute, improving post performance over time. Influee has no equivalent feature.

Brand Trail (performance-based creator swapping)Brand Trail automatically replaces underperforming creators with better-matched ones. Influee has no equivalent.

UGC video productionInfluee is purpose-built for UGC video delivery (ads, product pages, social). Dogfluence focuses on ambassador content and engagement, not video ad production.

Pay-per-video pricingInfluee offers pay-per-asset from ~$35/video. Dogfluence runs on monthly subscription plans from $199/month.

European creator networkInfluee has a strong vetted creator base in Europe. Dogfluence is focused on the US dog owner market.

No monthly commitment optionInfluee's pay-per-video model requires no subscription. Dogfluence requires a monthly plan.

Subscription plans availableDogfluence offers Scout ($199/mo) and Scale ($399/mo). Influee offers subscription plans from ~€400–600/month.

Free trialDogfluence's Scale plan includes a 14-day free trial. Influee does not offer a free trial.

14-day (Scale plan)

Creator vettingBoth platforms vet their creators. Dogfluence vets specifically for authentic dog ownership and content quality.

Performance trackingBoth platforms offer performance metrics. Dogfluence ties performance data directly to Brand Trail creator rotation.

Built for dog brands

Dogfluence is exclusively for dog brands. Influee is a general UGC marketplace with a pets category but no dog-specific tooling.

Dogfluence

Influee

Dog-breed filtering

Dogfluence lets you filter creators by the exact breeds they own. Influee has no breed-level filtering.

Dogfluence

Influee

Dog sizing data

Dogfluence collects neck girth, chest girth, and body length from every creator's dog — essential for apparel and gear sendouts. Influee does not collect this data.

Dogfluence

Influee

Ongoing ambassador program

Dogfluence is designed for continuous ambassador relationships. Influee is built around one-off video deliveries.

Dogfluence

Influee

Social Amplification

Dogfluence automatically matches brand posts with relevant dog creators who engage and contribute, improving post performance over time. Influee has no equivalent feature.

Dogfluence

Influee

Brand Trail (performance-based creator swapping)

Brand Trail automatically replaces underperforming creators with better-matched ones. Influee has no equivalent.

Dogfluence

Influee

UGC video production

Influee is purpose-built for UGC video delivery (ads, product pages, social). Dogfluence focuses on ambassador content and engagement, not video ad production.

Dogfluence

Influee

Pay-per-video pricing

Influee offers pay-per-asset from ~$35/video. Dogfluence runs on monthly subscription plans from $199/month.

Dogfluence

Influee

European creator network

Influee has a strong vetted creator base in Europe. Dogfluence is focused on the US dog owner market.

Dogfluence

Influee

No monthly commitment option

Influee's pay-per-video model requires no subscription. Dogfluence requires a monthly plan.

Dogfluence

Influee

Subscription plans available

Dogfluence offers Scout ($199/mo) and Scale ($399/mo). Influee offers subscription plans from ~€400–600/month.

Dogfluence

Influee

Free trial

Dogfluence's Scale plan includes a 14-day free trial. Influee does not offer a free trial.

Dogfluence

14-day (Scale plan)

Influee

Creator vetting

Both platforms vet their creators. Dogfluence vets specifically for authentic dog ownership and content quality.

Dogfluence

Influee

Performance tracking

Both platforms offer performance metrics. Dogfluence ties performance data directly to Brand Trail creator rotation.

Dogfluence

Influee

Dogfluence限定

Instagram拡張機能を内蔵。他のプラットフォームにはない機能。

犬ブランドとしてInstagramに投稿すると、Dogfluenceが自動的にエンゲージしやすい犬クリエイターと照合します。彼らのリアルなコメント、共同投稿、ストーリーテリングが投稿のパフォーマンスを大幅に向上させ、ブーストするたびにアカウントの健全性を高めます。

従来のインフルエンサープラットフォーム

Instagram投稿は既存のフォロワーにしか届かない — 新規リーチがゼロ
IGエンゲージメントが低い — Instagramアルゴリズムがモメンタムを認識しない
Instagramコンテンツへのクリエイターマッチングなし
Instagramアカウントの健全性がキャンペーン間に停滞する

Dogfluenceを使用した場合

Instagram投稿が適切な犬クリエイターと照合される
クリエイターがInstagramでコメントし共同投稿 — 関連プロフィールからのリアルなIGエンゲージメント
各ブーストがInstagram投稿のパフォーマンスを大幅に向上させる
継続的な拡張によりInstagramアカウントの健全性が時間とともに向上

Instagram拡張機能の仕組み

ブランドとして投稿する

ブランドとしてInstagram投稿を公開します。Boostを有効にして拡張を開始します。

適切なクリエイターを照合

Dogfluenceがネットワーク内のクリエイターの中から、犬プロフィールとオーディエンスがコンテンツに最も適したものを特定します。

クリエイターが反応、投稿が急上昇

関連する犬プロフィールからのリアルなIGエンゲージメント — リーチ、Instagram関連スコア、長期的なアカウント健全性を向上させます。

GRIN、Upfluence、CreatorIQ、Modash — いずれもInstagram拡張レイヤーを内蔵していません。彼らはクリエイター探しを助けます。私たちは公開するすべてのInstagram投稿を拡張します。

犬ニッチの優位性

犬製品のために設計。汎用プラットフォームは違います。

汎用インフルエンサープラットフォームには何百万ものクリエイターがいますが、ペット業界の理解はゼロです。犬ブランドにとって、そのギャップは実際の問題を生みます。

一般的なプラットフォームの発送

1犬について投稿するクリエイターを探す
2DM：「あなたの犬の犬種は？」
3DM：「あなたの犬はどのサイズのハーネスが必要？」
4DM：「首と胸のサイズを測ってもらえますか？」
5数日間返信を待つ。各クリエイターに繰り返す。

1キャンペーンあたり何時間もの手動DM

Dogfluenceの発送

1犬種、サイズ、商品適合性でフィルタリング
2商品を送る。完了。

2ステップ、推測ゼロ

すべての犬プロフィールに製品ブランドが本当に必要な情報を含む

首周り

首輪・バンダナ用

胸周り

ハーネス・ジャケット用

体長

コート・服用

健康データ

アレルギーと疾患

他のインフルエンサープラットフォームは商品適合性の測定値を収集しません。物理的な商品を発送するペットブランドにとって、これによりサイズの推測が完全に不要になります。

限定機能

Brand Trailをご紹介。他のプラットフォームにはない機能。

従来のアンバサダープログラムは同じクリエイターに縛り付けます。Brand Trailはパフォーマンスベースのシステムで、クリエイターのロースターを継続的に最適化します。

クリエイターが参加

クリエイターがBrand Trailに応募し、コンテンツの提供を開始します

メトリクスを追跡

コントリビューションの質、エンゲージメント、商品適合性が自動的に測定されます

ブランドが最適化

推測ではなく実データに基づいてパフォーマンスの低いクリエイターを新しいタレントと入れ替える

優秀なクリエイターが残る

ロースターは停滞せず継続的に改善されます

従来のアンバサダープログラム

静的なロースター — クリエイターを入れ替える簡単な方法がない
契約期間中パフォーマンスの低いクリエイターに縛られる
意思決定に役立つパフォーマンスデータがない

Brand Trail

パフォーマンスとともに進化するダイナミックなロースター
コントリビューションの質に基づいてクリエイターを入れ替える
PostMetricsのアトリビューションが何が機能するかを証明

料金モデル

料金比較

Influee

From ~$35/video or ~€400–600/month subscription

使用量に関わらず固定月額料金
キャンペーン間でも予算が消費される
上位プランでは年間契約が一般的

Dogfluence

サブスクリプション + クレジット

€199/月から始まる手頃な月額サブスクリプション
キャンペーンが有効な場合にのみクレジットが消費される
キャンペーン間で無駄な予算がない
無料で始めて、結果を見てからアップグレード

無料で始める

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