Is Mavely good for dog brands?

Mavely can work for dog brands selling broad consumer products — treats, accessories, food — where conversion tracking matters and the audience is general lifestyle shoppers. However, it has no dog-breed filtering, no dog sizing data, and no dog-only creator network. Dog brands on Mavely reach a general shopping audience rather than a targeted dog-owning one, and cannot filter creators by breed, size, or lifestyle alignment.

How does Mavely pricing compare to Dogfluence?

Mavely's brand pricing is not publicly available — brands apply for programs and pricing varies by commission structure and program scope. Dogfluence is self-serve with transparent pricing: $199/month (Scout) or $399/month (Scale, with a 14-day free trial). For dog brands wanting predictable costs and niche-specific tools, Dogfluence is the more accessible and purpose-built option.

Does Mavely have dog breed filtering?

No. Mavely is a general affiliate and social shopping platform. Dogfluence is the only platform with breed-level creator filtering and dog sizing data built in — both critical features for dog brands targeting specific breeds or product fit.

What is Brand Trail and does Mavely have it?

Brand Trail is Dogfluence's performance-based ambassador system — dog brands dynamically rotate creators based on contribution quality over time, ensuring the strongest performers stay in the programme. Mavely operates a static affiliate model where creators earn commission on linked sales. There is no equivalent to Brand Trail on Mavely.

What is the difference between Mavely and Dogfluence?

Mavely is an affiliate commerce platform — creators share links, brands pay on conversion, and the model is transactional. Dogfluence is an ambassador management platform — dog brands build ongoing relationships with dog-owner creators through contribution programmes, breed-precise matching, and performance-based rotation. If you want pay-per-sale affiliate reach across a broad audience, Mavely serves that. If you want a sustained dog creator ambassador programme with niche precision, Dogfluence is purpose-built.

Who should choose Mavely over Dogfluence?

DTC brands in broad consumer categories — pet food, treats, accessories, lifestyle goods — wanting commission-based creator distribution without upfront campaign costs. If your priority is pay-for-performance affiliate reach and your product sells to a general audience, Mavely fits. For dog-specific brands wanting breed filtering, dog sizing data, ambassador relationship management, and Brand Trail creator rotation, Dogfluence is the better tool.

Comparação de plataformas 2026

Mavely vs Dogfluence (2026)

Qual plataforma de marketing de influenciadores é melhor para marcas de animais? Uma comparação honesta lado a lado.

Escolha Mavely se

DTC brands wanting affiliate-style creator distribution with commission-only spend and no upfront campaign investment — especially effective for broad consumer product categories

Escolha Dogfluence se

Dog brands wanting breed-precise ambassador campaigns — dog-only creators, dog sizing data for sendouts, and performance-based creator rotation from $199/mo

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Escolha Mavely se...

Pay-per-conversion model — brands only pay when creators drive actual sales
No upfront campaign costs for brands — performance-based spend scales with results
Large general creator network suited to broad DTC product categories
Creator-curated shopping lists drive product discovery through social commerce
Free for creators — low barrier generates a large pool of affiliate participants
Owned by Later — integrated social scheduling and affiliate in one ecosystem

Escolha Dogfluence se...

Dog-breed creator filtering — match creators by exact breed, size, and lifestyle
Dog sizing data (neck girth, chest girth, body length) — built in for every creator profile
Brand Trail: performance-based creator swapping, not static affiliate rosters
Built-in Social Amplification — every brand post auto-matched to relevant dog creators
Dog-only creator network — every creator is a dog owner, no general lifestyle or shopping creators
Ambassador relationship building — ongoing contributor programs, not one-off affiliate links
PostMetrics attribution — tracks engagement and contribution quality beyond link clicks
Self-serve subscription from $199/mo — transparent, predictable pricing

Comparação de recursos

Dogfluence vs Mavely

Recurso

Dogfluence

Mavely

Built-in Social AmplificationDogfluence automatically matches brand posts to relevant dog creators who engage and contribute. Mavely is an affiliate link platform — automated brand post amplification is not part of their model.

Dog-breed creator filteringMavely has no breed-level creator filtering. Dogfluence is the only platform with breed-level matching built in — critical for dog brands targeting specific audiences by breed or size.

Dog sizing data (neck girth, chest, body length)Dogfluence captures dog sizing data on every creator profile, enabling frictionless product sendouts without back-and-forth. Mavely has no equivalent dog-specific data.

Brand Trail: performance-based creator swappingBrand Trail dynamically rotates creators based on contribution quality over time — the strongest performers stay in rotation. Mavely's affiliate model uses static creator participation with no equivalent dynamic rotation mechanism.

Dog-only creator networkEvery creator on Dogfluence is a dog owner. Mavely's creator network spans all lifestyle and shopping niches — dog-owning creators are a small, unfilterable subset.

PostMetrics attributionDogfluence tracks contribution quality, engagement impact, and social performance per creator. Mavely tracks affiliate link clicks and sales conversions — not social contribution quality.

Subscription plans from $199/moDogfluence is self-serve from $199/month (Scout) or $399/month (Scale, includes 14-day free trial). Mavely brand pricing is not publicly listed — brands must apply and pricing varies by program.

Self-serve onboarding (launch same day)Dogfluence is fully self-serve — sign up and launch a campaign the same day. Mavely requires brands to apply for access to the creator network.

Ambassador relationship programsDogfluence is built for ongoing ambassador management — contributor tiers, Brand Trail rotation, and sustained relationships. Mavely centres on transactional affiliate link distribution, not long-term ambassador programs.

Pay-per-conversion affiliate modelMavely's core model is commission on sales — brands pay only when creators drive conversions. Dogfluence is a subscription platform focused on ambassador management and brand building, not per-sale affiliate attribution.

Creator-curated shoppable listsMavely enables creators to build shoppable product lists that drive social commerce. Dogfluence focuses on contribution-based ambassador engagement rather than creator-curated product shopping lists.

No upfront brand spend (performance-only)Mavely brands pay on conversion — no campaign fee until a creator drives a sale. Dogfluence is a subscription platform; you pay monthly regardless of attribution events.

Social commerce / shopping integration

Built-in Social Amplification

Dogfluence automatically matches brand posts to relevant dog creators who engage and contribute. Mavely is an affiliate link platform — automated brand post amplification is not part of their model.

Dogfluence

Mavely

Dog-breed creator filtering

Mavely has no breed-level creator filtering. Dogfluence is the only platform with breed-level matching built in — critical for dog brands targeting specific audiences by breed or size.

Dogfluence

Mavely

Dog sizing data (neck girth, chest, body length)

Dogfluence captures dog sizing data on every creator profile, enabling frictionless product sendouts without back-and-forth. Mavely has no equivalent dog-specific data.

Dogfluence

Mavely

Brand Trail: performance-based creator swapping

Brand Trail dynamically rotates creators based on contribution quality over time — the strongest performers stay in rotation. Mavely's affiliate model uses static creator participation with no equivalent dynamic rotation mechanism.

Dogfluence

Mavely

Dog-only creator network

Every creator on Dogfluence is a dog owner. Mavely's creator network spans all lifestyle and shopping niches — dog-owning creators are a small, unfilterable subset.

Dogfluence

Mavely

PostMetrics attribution

Dogfluence tracks contribution quality, engagement impact, and social performance per creator. Mavely tracks affiliate link clicks and sales conversions — not social contribution quality.

Dogfluence

Mavely

Subscription plans from $199/mo

Dogfluence is self-serve from $199/month (Scout) or $399/month (Scale, includes 14-day free trial). Mavely brand pricing is not publicly listed — brands must apply and pricing varies by program.

Dogfluence

Mavely

Self-serve onboarding (launch same day)

Dogfluence is fully self-serve — sign up and launch a campaign the same day. Mavely requires brands to apply for access to the creator network.

Dogfluence

Mavely

Ambassador relationship programs

Dogfluence is built for ongoing ambassador management — contributor tiers, Brand Trail rotation, and sustained relationships. Mavely centres on transactional affiliate link distribution, not long-term ambassador programs.

Dogfluence

Mavely

Pay-per-conversion affiliate model

Mavely's core model is commission on sales — brands pay only when creators drive conversions. Dogfluence is a subscription platform focused on ambassador management and brand building, not per-sale affiliate attribution.

Dogfluence

Mavely

Creator-curated shoppable lists

Mavely enables creators to build shoppable product lists that drive social commerce. Dogfluence focuses on contribution-based ambassador engagement rather than creator-curated product shopping lists.

Dogfluence

Mavely

No upfront brand spend (performance-only)

Mavely brands pay on conversion — no campaign fee until a creator drives a sale. Dogfluence is a subscription platform; you pay monthly regardless of attribution events.

Dogfluence

Mavely

Social commerce / shopping integration

Dogfluence

Mavely

Exclusivo no Dogfluence

Amplificação do Instagram integrada. Nenhuma outra plataforma tem isso.

Quando você publica uma postagem no Instagram como marca canina, o Dogfluence a combina automaticamente com criadores caninos propensos a interagir com ela. Seus comentários reais, co-autoria e storytelling aumentam drasticamente o desempenho da sua postagem e reforçam a saúde da conta a cada boost.

Plataformas de influenciadores tradicionais

Sua postagem do Instagram alcança apenas seguidores existentes — zero novo alcance
Engajamento de IG plano — o algoritmo do Instagram não vê momentum
Sem correspondência de criadores para o seu conteúdo do Instagram
A saúde da sua conta do Instagram estagna entre as campanhas

Com Dogfluence

Sua postagem do Instagram é combinada com criadores caninos adequados
Criadores comentam e co-autorizam no Instagram — engajamento real de IG de perfis relevantes
Cada boost melhora drasticamente o desempenho da sua postagem do Instagram
A amplificação contínua melhora a saúde da sua conta do Instagram ao longo do tempo

Como funciona a amplificação do Instagram

Você publica como marca

Publique sua postagem do Instagram como sua marca. Ative um Boost para iniciar a amplificação.

Combinamos criadores adequados

O Dogfluence identifica criadores em nossa rede cujo perfil canino e público melhor se adaptam ao seu conteúdo.

Criadores engajam, postagem decola

Engajamento real de IG de perfis caninos relevantes — aumentando seu alcance, pontuação de relevância do Instagram e saúde da conta a longo prazo.

GRIN, Upfluence, CreatorIQ, Modash — nenhum tem uma camada de amplificação do Instagram integrada. Eles ajudam você a encontrar criadores. Nós ajudamos a amplificar cada postagem do Instagram que você publica.

A vantagem do nicho canino

Criado para produtos caninos. Plataformas genéricas não.

Plataformas de influenciadores genéricas têm milhões de criadores, mas zero compreensão do setor de animais. Para marcas caninas, essa lacuna cria problemas reais.

Envio típico em plataforma

1Encontrar criador que publica sobre cães
2DM: "Qual é a raça do seu cão?"
3DM: "Qual tamanho de coleira o seu cão precisa?"
4DM: "Você pode medir o perímetro do pescoço e peito?"
5Esperar dias pela resposta. Repetir para cada criador.

Horas de DMs manuais por campanha

Envio no Dogfluence

1Filtre por raça, tamanho e adequação ao produto
2Envie o produto. Pronto.

2 etapas, zero suposições

Cada perfil canino inclui o que as marcas de produtos realmente precisam

Perímetro do pescoço

Para coleiras e bandanas

Perímetro do peito

Para peitorais e jaquetas

Comprimento do corpo

Para casacos e roupas

Dados de saúde

Alergias e condições

Nenhuma outra plataforma de influenciadores captura medidas de adequação ao produto. Para marcas de animais que fazem envios de produtos físicos, isso elimina completamente a adivinhação de tamanhos.

Funcionalidade exclusiva

Conheça o Brand Trail. Nenhuma outra plataforma tem isso.

Os programas tradicionais de embaixadores te prendem aos mesmos criadores. O Brand Trail é um sistema baseado em desempenho que otimiza continuamente seu roster de criadores.

Criadores se juntam

Criadores se candidatam ao seu Brand Trail e começam a contribuir com conteúdo

Métricas rastreadas

A qualidade das contribuições, engajamento e adequação ao produto são medidos automaticamente

Marca otimiza

Substitua os de baixo desempenho por novos talentos com base em dados reais, não suposições

Melhores criadores permanecem

Seu roster melhora continuamente em vez de estagnar

Programas tradicionais de embaixadores

Roster estático — sem forma fácil de rotacionar criadores
Preso a quem tem baixo desempenho pelo contrato inteiro
Sem dados de desempenho para informar decisões

Brand Trail

Roster dinâmico que evolui com o desempenho
Troque criadores com base na qualidade das contribuições
A atribuição PostMetrics prova o que funciona

Modelo de preços

Como os preços se comparam

Mavely

Free for creators; brand pricing on application

Assinatura mensal fixa independentemente do uso
O orçamento é consumido mesmo entre as campanhas
Contratos anuais comuns em níveis superiores

Dogfluence

Assinatura + Créditos

Assinatura mensal acessível a partir de €199/mês
Créditos consumidos apenas quando as campanhas estão ativas
Sem orçamento desperdiçado entre as campanhas
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