Creator Campaign Dog Food
Pala

Pala Moments: Your Dog's First Taste

Raw food that dogs love from the first bite

13
Posts
152
UGC files
132K
Reach
Content CreationBrand Awareness

Capturing authentic first-taste moments

Pala, the Nordic air-dried raw food brand, wanted to show real dogs experiencing their food for the first time. They shipped a Pala Bundle — complete meals and single-ingredient treats — to 13 selected creators across 35 European countries. The goal: authentic, unscripted reactions that showcase the quality pet owners can see (and dogs can taste).

Duration
Sep 28 – Oct 20, 2024
Countries
35
Platforms
Instagram & TikTok
Product shipped
Pala Bundle
Pala Moments campaign

Creator Content

Reels, testimonials, and lifestyle videos — all shot by real creators with their own dogs.

UGC Gallery

A selection of the best user-generated content from this campaign.

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