Is Fabulate good for dog brands?

Fabulate gives you access to a massive creator database and strong workflow tools — but it has no dog-breed filters, no sizing data, and is enterprise-priced for agency teams, not dog brands. Dog brands using Fabulate face the same problem as on any large general platform: manually filtering millions of creators to find ones whose dogs match their product. Dogfluence removes that problem entirely.

How does Fabulate pricing compare to Dogfluence?

Fabulate does not publish pricing and requires a sales consultation — enterprise platforms of this scale typically involve significant annual commitments. Dogfluence's Scale plan at $399/month includes a 14-day free trial with no sales call required (or Scout from $199/month). For dog brands that are not large agencies or enterprise brands, the economics are not comparable.

Can Fabulate filter creators by dog breed?

No. Fabulate's SparQ AI uses natural language processing and image analysis for creator matching, and it covers a vast range of filters — but breed-specific pet filtering is not part of the platform. If your dog product is designed for a specific breed or body type, Fabulate cannot match to that level of niche precision. Dogfluence is the only platform with this capability.

Does Fabulate have dog sizing data?

No. Fabulate collects rich creator data for analytics and matching — follower counts, engagement rates, audience demographics — but not physical dog sizing data (neck girth, chest girth, body length). This is a Dogfluence-exclusive data layer that is essential for apparel, harness, and gear brands doing product gifting.

Is Fabulate available outside Australia?

Fabulate has global creator data (300M+ creators) and is not limited to Australia, though it has strong APAC market presence and agency relationships. Dogfluence is also global — dog brands and creators from any market can use the platform. For brands outside Australia who do not have an existing agency relationship with Fabulate, Dogfluence's self-serve model typically makes it a faster and more accessible starting point.

Platform Comparison 2026

Fabulate vs Dogfluence (2026)

Which influencer marketing platform is better for pet brands? An honest, side-by-side comparison.

Choose Fabulate if

Australian and APAC agencies and enterprise brands running high-volume multi-vertical influencer campaigns at scale with a large team.

Choose Dogfluence if

Dog brands that need breed-precise creator matching, product-fit data, and performance attribution — not an enterprise agency platform built for multi-vertical campaigns.

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Quick verdict

Choose Fabulate if...

300M+ creator database across every vertical and geography — unmatched raw scale
SparQ AI uses natural language processing and image analysis for brand-safe creator matching
Comprehensive workflow tools: creator outreach, approvals, production management, Fabulate Pay
Established platform with Australian and APAC agency relationships and local market expertise

Choose Dogfluence if...

Dog-breed creator filtering — find creators by the exact breed they own (Fabulate has no pet-specific filters)
Dog sizing data (neck girth, chest girth, body length) on every creator profile — eliminating wasted samples
Dog-only creator network — zero noise from non-dog content in a global 300M+ creator database
Self-serve from $199/mo (Scout) — Scale plan ($399/mo) includes a 14-day free trial, no enterprise sales process required
Social Amplification automatically matches your posts to relevant dog creators
Brand Trail lets you swap underperforming creators mid-campaign based on live data
PostMetrics attribution tracks which creators drive actual sales and site visits
Built exclusively for dog brands — every feature solves a dog-brand problem

Feature comparison

Dogfluence vs Fabulate

Feature

Dogfluence

Fabulate

Dog-breed creator filteringDogfluence filters by specific breed; Fabulate's AI discovery uses category and audience signals — not breed-level pet data

Dog sizing data (neck, chest, body)Unique to Dogfluence; prevents wrong-sized product gifting for apparel and gear

Dog-only creator networkFabulate covers all verticals across 300M+ creators globally

Brand Trail (mid-campaign creator swapping)

PostMetrics sales attributionFabulate offers analytics; Dogfluence provides dog-brand-specific conversion attribution per creator

Social Amplification (auto post matching)

Self-serve with free trialFabulate requires a sales call; Dogfluence starts at $199/mo (Scout) — Scale plan ($399/mo) includes a 14-day free trial

Creator database sizeFabulate: 300M+ creators; Dogfluence: dog-niche only by design

SparQ AI creator matchingFabulate's AI uses NLP and image analysis for brand-safe creator discovery at scale

Campaign workflow management (approvals, comms)

Creator payment processing (Fabulate Pay)

Australian / APAC market focusFabulate has strong Australian agency relationships; Dogfluence is global and self-serve

Dog-breed creator filtering

Dogfluence filters by specific breed; Fabulate's AI discovery uses category and audience signals — not breed-level pet data

Dogfluence

Fabulate

Dog sizing data (neck, chest, body)

Unique to Dogfluence; prevents wrong-sized product gifting for apparel and gear

Dogfluence

Fabulate

Dog-only creator network

Fabulate covers all verticals across 300M+ creators globally

Dogfluence

Fabulate

Brand Trail (mid-campaign creator swapping)

Dogfluence

Fabulate

PostMetrics sales attribution

Fabulate offers analytics; Dogfluence provides dog-brand-specific conversion attribution per creator

Dogfluence

Fabulate

Social Amplification (auto post matching)

Dogfluence

Fabulate

Self-serve with free trial

Fabulate requires a sales call; Dogfluence starts at $199/mo (Scout) — Scale plan ($399/mo) includes a 14-day free trial

Dogfluence

Fabulate

Creator database size

Fabulate: 300M+ creators; Dogfluence: dog-niche only by design

Dogfluence

Fabulate

SparQ AI creator matching

Fabulate's AI uses NLP and image analysis for brand-safe creator discovery at scale

Dogfluence

Fabulate

Campaign workflow management (approvals, comms)

Dogfluence

Fabulate

Creator payment processing (Fabulate Pay)

Dogfluence

Fabulate

Australian / APAC market focus

Fabulate has strong Australian agency relationships; Dogfluence is global and self-serve

Dogfluence

Fabulate

Only on Dogfluence

Built-in Instagram Amplification. No other platform has this.

When you publish an Instagram post as a dog brand, Dogfluence automatically matches it with dog creators who are likely to engage with it on Instagram. Their real comments, co-authoring, and storytelling dramatically boost your Instagram post performance — and compound your account health with every post you boost.

Traditional influencer platforms

Your Instagram post reaches existing followers only — zero new reach
Flat IG engagement — Instagram's algorithm sees no momentum
No creator matching for your Instagram content
Your Instagram account health stagnates between campaigns

With Dogfluence

Your Instagram post is matched with suitable dog creators
Creators comment and co-author on Instagram — real IG engagement from relevant profiles
Every boost dramatically improves your Instagram post performance
Continuous amplification compounds your Instagram account health over time

How Instagram Amplification works

You post as a brand

Publish your Instagram post as your brand. Activate a Boost to start amplification.

We match suitable creators

Dogfluence identifies creators in our network whose dog profile and audience fit your content best.

Creators engage, post soars

Real IG engagement from relevant dog profiles — boosting your reach, Instagram relevance score, and long-term account health.

GRIN, Upfluence, CreatorIQ, Modash — none have a built-in Instagram amplification layer. They help you find creators. We help you amplify every Instagram post you publish.

The dog-niche advantage

Built for dog products. Generic platforms weren't.

Generic influencer platforms have millions of creators but zero understanding of the pet industry. For dog brands, that gap creates real problems.

Typical platform sendout

1Find creator who posts about dogs
2DM: "What breed is your dog?"
3DM: "What size harness does your dog need?"
4DM: "Can you measure neck and chest girth?"
5Wait days for response. Repeat for every creator.

Hours of manual DMs per campaign

Dogfluence sendout

1Filter by breed, size, and product fit
2Send product. Done.

2 steps, zero guesswork

Every dog profile includes what product brands actually need

Neck Girth

For collars & bandanas

Chest Girth

For harnesses & jackets

Body Length

For coats & clothing

Health Data

Allergies & conditions

No other influencer platform captures product-fit measurements. For pet brands doing physical product sendouts, this eliminates size guessing entirely.

Exclusive feature

Meet Brand Trail. No other platform has this.

Traditional ambassador programs lock you in with the same creators. Brand Trail is a performance-based system that continuously optimizes your creator roster.

Creators join

Creators apply to your Brand Trail and start contributing content

Metrics tracked

Contribution quality, engagement, and product-fit are measured automatically

Brand optimizes

Swap underperformers for new talent based on real data, not guesswork

Best creators stay

Your roster continuously improves instead of stagnating

Traditional ambassador programs

Static roster -- no easy way to rotate creators
Stuck with underperformers for the full contract
No performance data to inform decisions

Brand Trail

Dynamic roster that evolves with performance
Swap creators based on contribution quality
PostMetrics attribution proves what works

Pricing model

How pricing compares

Fabulate

Enterprise — contact sales (no public pricing)

Fixed monthly subscription regardless of usage
Budget burns even between campaigns
Annual contracts common at higher tiers

Dogfluence

Subscription + Credits

Affordable monthly subscription from €199/mo
Credits consumed only when campaigns are active
No wasted budget between campaigns
Start free, upgrade when you see results

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FAQ

Frequently asked questions

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