Have you ever desired to start a social media channel for your dog? What are you waiting for? It is the norm these days for dogs to have social media accounts. Dogs share their everyday candid moments over social media platforms like Instagram.
Dog influencer Mace the Border Collie influencing ZippyPaws and Acana.
If you want your dog to become a star, register yourself at dogfluence.com to get connected with the Dogfluence community and dog brands.
What is a dog influencer?
We define dog influencers as the dogs who influence the buying behavior of dog owners. An influencer dog has a large reach on social media and more engagement. There may be a possibility that the influencer dog has a small reach but more engagement with other dog owners and their pets.
What is the best age for my dog to start influencing?
You can start influencing at any age. There is no age limit to become a dog influencer. However, there is a certain age when you have got better chances to target a large reach and learn beneficial things. The best age to start influencing is when you have a puppy. It is human nature that puppies get more attention. There is a competitive advantage of featuring a puppy.
Not everything is suitable for puppies. ;)
Once someone follows you, he will stick to it for a longer period. You can learn your puppy commands and behavior that help you guys create good brand content. Once your puppy learns the basic commands like sit and stand, it will be easy for you to click better-looking photos.
Qualities of a good dog influencer?
Since the boom of social media, more and more people are turning their focus towards getting attention. Some are very good at it, while others are progressing. Because of saturation, you need to stand out from others. You should follow certain tips to think out of the box to catch your audience for that purpose.
The best advice is to think of yourself as the audience; only then can you make something inspiring.
Suppose you are scrolling your Instagram and ignoring some dog photos that don't interest you. At the same time, some other dog photos or videos catch your interest, and you enjoy looking at them. Ask yourself; what type of dog content is unique?
Think about the uniqueness
It difficult almost impossible to catch a large reach by duplicating what other dog influencers have done before. However, you can create a list of all your content ideas, test it out, and see what works for your dog loving audience.
Consistent posting
The social media platforms like Instagram follow an algorithm to make a better connection between the content creators and the viewers. They tend to increase the reach of content dog influencers who post regularly.
You should make at least two posts at the start, once in the morning (after walking with your dog) and the other in the afternoon (maybe before each walk). Try to experiment in the beginning and build your uniqueness as you go.
Video & livestreams!
Consider focussing on video and livestreaming. These content types get pushed more by algorithms, so your following, reach and engagement will grow.
