Hi, My name is Fred, I am a content creator and ‘dog-fluencer’ based in the UK. Along with Edgar and Norman, I create social media content centred around being a dog parent, with a focus on the aesthetic dog lifestyle. Our content covers a range of areas such as dog nutrition, grooming, walk wear, homewares, interiors and many more, promoting a feeling of luxury and minimalism. I am able to create a wide variety of high-quality material, through an in-depth understanding of a brand and its concept, facilitating a connection to its audience.